Political communication & strategy consequences of the 2014 midterm elections / edited by Tauna S. Sisco, Jennifer C. Lucas, Christopher J. Galdieri.

Other author Sisco, Tauna S.
Other author Lucas, Jennifer C.
Other author Galdieri, Christopher J.
Format Electronic
Publication InfoAkron : The University of Akron Press, [2017]
Descriptionxi, 165 pages : illustrations ; 23 cm.
Supplemental ContentFull text available from Ebook Central - Academic Complete
Subjects

Variant title Political communication and strategy
SeriesBliss institute series
Contents Introduction : political communication and strategy : consequences of the 2014 midterm elections / Tauna Sisco, Jennifer Lucas, and Christopher Galdieri -- Primaries & political communication : the nationalization of congressional primaries / Robert G. Boatright -- Partisan extremity in the 2014 midterm elections : how primaries and incumbency influence polarized position-taking on campaign websites / Kevin Parsneau and Christopher Chapp -- Political communication & the Republican wave : party branding. marketing and mobilization in 2014 and beyond / Kenneth M. Cosgrove -- Selling the donkey : Democratic campaign rhetoric and framing in Republican states / Neal Allen and Brian K. Arbour -- Pussyfooting around November? : a longitudinal analysis of politicians' Twitter use in 2014 / Matthew A. Shapiro, Libby Hemphill, and Jahna Otterbacher -- Outside influence & political communication : following the money : the impact of outside group expenditures in the 2014 U.S. House elections / Jeff Gulati and Victoria A. Farrar-Myers -- You've got mail : direct-mail strategies in the New Hampshire U.S. Senate race / Dante J. Scala and Tegan O'Neill -- Strategy, issues, & the South : the 2014 election and the culmination of southern realignment / David A. Hopkins -- The solid South : campaign issue strategies in the 2014 southern Senate races / Caleb Orr, Dylan Brugman, Suzanne Fournier Macaluso, and Cindy Roper -- Construction of marginalized interests : the social construction of women's interests in the 2014 and 2010 midterms/ Vincent Vecera and Danielle Currier -- Racial attitudes and emotional responses to Senate candidates in New Jersey / David P. Redlawsk, Natasha Altema McNeely, and Caroline J. Tolbert.
Bibliography noteIncludes bibliographical references (pages 150-165).
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2017041051
ISBN9781629220932 (pbk. : alk. paper)
ISBN9781629220949 (epdf)
ISBN9781629220956 (epub)

Availability

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Electronic Resources Access Content Online ✔ Available