Health communication : strategies and skills for a new era / Claudia F. Parvanta, PhD, Sarah Bauerle Bass, PhD, MPH.
| Author/creator | Parvanta, Claudia F. author. |
| Other author | Bass, Sarah Bauerle, author. |
| Format | Electronic |
| Publication | Burlington, MA : Jones & Bartlett Learning, [2020] |
| Description | 1 online resource : illustrations. |
| Supplemental Content | Direct link to eBook |
| Subjects |
| Series | Health foundations Health foundations. ^A1377396 |
| Contents | Your world, your health -- Communication 101 : what's health got to do with it? -- Getting it right : words, numbers, and meaning -- Health communication practice strategies and theories -- Creating meaningful health communication -- Media and communication channel selection and planning : the plot thickens -- Planning health communication interventions -- Implementation and evaluation -- Communication in the healthcare setting -- School health -- Workplace health. |
| Abstract | Health Communication: Strategies and Skills for a New Era provides a practical process model for developing a health communication intervention. The book also explores exposure to media and how it shapes our conceptions of health and illness. Using a life stages and environments approach, the book touches on the patient role and how we 'hear' information from health care providers as well as guidance on how to be a thoughtful consumer of health information. |
| Bibliography note | Includes bibliographical references and index. |
| Source of description | Description based on print version record. |
| Issued in other form | Print version: Parvanta, Claudia F. Health communication. Burlington, MA : Jones & Bartlett Learning, [2020] 9781284065879 |
| Genre/form | Electronic books. |
| ISBN | 9781284065909 (electronic bk.) |
| ISBN | 1284065901 (electronic bk.) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |