The marketing performance blueprint strategies and technologies to build and measure business success / Paul Roetzer.

Author/creator Roetzer, Paul, 1978-
Format Electronic
Publication InfoHoboken, New Jersey : Wiley., [2014]
Description1 online resource.
Supplemental ContentFull text available from Ebook Central - Academic Complete
Subjects

Bibliography noteIncludes bibliographical references and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Source of descriptionDescription based on print version record and CIP data provided by publisher.
Issued in other formPrint version: Roetzer, Paul, 1978- Marketing performance blueprint Hoboken, New Jersey : John Wiley & Sons, Inc., [2014]
Genre/formElectronic books.
LCCN 2014023472
ISBN9781118883587 (epub)
ISBN9781118883570 (pdf)