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245 00 a| Media messages and public healthh| [electronic resource] :b| a decisions approach to content analysis /c| by Amy B. Jordan ... [et al.].;

260 a| New York :b| Routledge/Taylor and Francis Group,;

263 a| 0810;

300 a| p. ;c| cm.;

505 0 a| Using theory to inform content analysis / Manganello & Fishbein -- Linking content analysis and media effects research / Dale Kunkel -- Defining and measuring key content variables / W. James Potter -- Sampling and content analysis : an overview of the issues / Amy Jordan and Jennifer Manganello -- Reliability for content analysis / Kimberly A. Neuendorf -- Research ethics in content analysis / Nancy Signorielli -- Teens and the new media environment : challenges and opportunities / Srividya Ramasubramanian and Suzanne M. Martin -- Sexually explicit content viewed by teens on the internet / Laura F. Salazar ... [et al.] -- (De)coding television's representation of sexuality : beyond behaviors and dialogue / Lynn Sorsoli, L. Monique Ward, and Deborah. L. Tolman -- Linking media content to media effects : the Rand television and adolescent sexuality study / Rebecca L. Collins, Marc N. Elliott, and Angela Miu -- Health messages on prime time television : a longitudinal content analysis / Sheila T. Murphy, Holley A. Wilkin, and Michael J. Cody -- Receiver-oriented message analysis : lessons from alcohol advertising / Erica Weintraub Austin -- Violent video games : challenges to assessing content patterns / Katherine M. Pieper, Elaine Chan, and Stacy L. Smith -- The audiences for content analysis research / D. Charles Whitney, Ellen Wartella, and Dale Kunkel -- Advancing the science of content analysis / Amy Jordan, Jennifer Manganello, Dale Kunkel, and Martin Fishbein.;

506 a| Available only to authorized users.;

538 a| Mode of access: World Wide Web;

650 0 a| Mass media in health education.=| ^A327750;

650 0 a| Content analysis (Communication)=| ^A18416;

650 0 a| Health behavior.=| ^A130932;

650 0 a| Communication in medicine.=| ^A2316;

650 12 a| Health Education.=| ^A917769;

650 12 a| Mass Media.=| ^A923150;

650 22 a| Attitude to Health.=| ^A918046;

650 22 a| Health Behavior.=| ^A923478;

650 22 a| Health Promotion.=| ^A920854;

650 22 a| Information Disseminationx| methods.=| ^A942059;

655 0 a| Electronic books.=| ^A491897;

700 1 a| Jordan, Amy B.q| (Amy Beth)=| ^A569864;

856 40 z| Full text available from Ebook Central - Academic Completeu| https://ebookcentral.proquest.com/lib/eastcarolina/detail.action?docID=362316;

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Media messages and public health a decisions approach to content analysis / by Amy B. Jordan ... [et al.].

Other author	Jordan, Amy B. (Amy Beth)
Format	Electronic
Publication Info	New York : Routledge/Taylor and Francis Group,
Description	p. ; cm.
Supplemental Content	Full text available from Ebook Central - Academic Complete
Subjects	Mass media in health education. Content analysis (Communication) Health behavior. Communication in medicine. Health Education. Mass Media. Attitude to Health. Health Behavior. Health Promotion. Information Dissemination--methods.

Contents	Using theory to inform content analysis / Manganello & Fishbein -- Linking content analysis and media effects research / Dale Kunkel -- Defining and measuring key content variables / W. James Potter -- Sampling and content analysis : an overview of the issues / Amy Jordan and Jennifer Manganello -- Reliability for content analysis / Kimberly A. Neuendorf -- Research ethics in content analysis / Nancy Signorielli -- Teens and the new media environment : challenges and opportunities / Srividya Ramasubramanian and Suzanne M. Martin -- Sexually explicit content viewed by teens on the internet / Laura F. Salazar ... [et al.] -- (De)coding television's representation of sexuality : beyond behaviors and dialogue / Lynn Sorsoli, L. Monique Ward, and Deborah. L. Tolman -- Linking media content to media effects : the Rand television and adolescent sexuality study / Rebecca L. Collins, Marc N. Elliott, and Angela Miu -- Health messages on prime time television : a longitudinal content analysis / Sheila T. Murphy, Holley A. Wilkin, and Michael J. Cody -- Receiver-oriented message analysis : lessons from alcohol advertising / Erica Weintraub Austin -- Violent video games : challenges to assessing content patterns / Katherine M. Pieper, Elaine Chan, and Stacy L. Smith -- The audiences for content analysis research / D. Charles Whitney, Ellen Wartella, and Dale Kunkel -- Advancing the science of content analysis / Amy Jordan, Jennifer Manganello, Dale Kunkel, and Martin Fishbein.
Access restriction	Available only to authorized users.
Technical details	Mode of access: World Wide Web
Genre/form	Electronic books.
LCCN	2008013002
ISBN	9780805860245 (alk. paper)
ISBN	9780805860252 (alk. paper)

Media messages and public health a decisions approach to content analysis / by Amy B. Jordan ... [et al.].

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