New directions in campaigns and elections / edited by Stephen K. Medvic.
| Other author | Medvic, Stephen K. |
| Format | Electronic |
| Publication Info | New York : Routledge, |
| Description | xix, 311 p. : ill. ; 23 cm. |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| Series | New directions in American politics New directions in American politics. ^A1092565 |
| Contents | Election administration : setting the rules of the game / Thad Hall and M. Kathleen Moore -- Campaign finance : adapting to a changing regulatory environment / David B. Magleby -- Polling : innovations in survey research / Brian F. Schaffner -- Campaign management and organization : the use and impact of information and communication technology / Stephen K. Medvic -- Campaign advertising : reassessing the impact of campaign ads on political behavior / Bryce Corrigan and Ted Brader -- Voter mobilization : the scientific investigation of getting the electorate to the polls / Robert A. Jackson -- Political parties : the tensions between unified party images and localism / Jeffrey M. Stonecash -- Interest groups : back to basic questions / Clyde Wilcox -- Media : the complex interplay of old and new forms / Diana Owen -- Voting behavior : traditional paradigms and contemporary challenges / Andrew Dowdle, Pearl K. Ford, and Todd G. Shields -- Congressional elections : why some incumbent candidates lose / Jamie L. Carson and Carrie P. Eaves -- Presidential elections : campaigning within a segmented electorate / Scott D. McClurg and Philip Habel -- State and local elections : the unique character of sub-national contests / Timothy B. Krebs and Jonathan Winburn -- Election reform : what is expected, and what results? / Todd Donovan and Shaun Bowler. |
| Bibliography note | Includes bibliographical references and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2010033282 |
| ISBN | 9780415878821 (hardback : alk. paper) |
| ISBN | 0415878829 (hardback : alk. paper) |
| ISBN | 9780415878838 (pbk. : alk. paper) |
| ISBN | 0415878837 (pbk. : alk. paper) |
| ISBN | 9780203852996 (e-book) |
| ISBN | 0203852990 (e-book) |