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007 cr n ;

008 140228s2014 nyua sb 001 0 eng d;

010 a| 2014004899;

020 a| 9780071824507 (alk. paper);

020 a| 0071824502 (alk. paper);

035 a| (WaSeSS)ssj0001367267;

042 a| pcc;

049 a| EREEa| NEHH;

050 00 a| HF5415.15b| .H335 2014;

082 00 a| 658.52| 23;

100 1 a| Haines, Steven.?| UNAUTHORIZED;

245 14 a| The product manager's desk referenceh| [electronic resource] /c| Steven Haines.;

250 a| Second Edition;

260 a| New York :b| McGraw-Hill,c| [2014];

300 a| xlvi, 786 pages :b| illustrations ;c| 24 cm;

504 a| Includes bibliographical references (pages 755-757) and index.;

506 a| Available only to authorized users.;

538 a| Mode of access: World Wide Web;

650 0 a| Product management.=| ^A17217;

650 0 a| Marketing.=| ^A16179;

650 0 a| Product differentiation.=| ^A687514;

650 0 a| Business forecasting.=| ^A32213;

650 0 a| New products.=| ^A17216;

655 0 a| Electronic books.=| ^A491897;

856 40 z| Full text available from AccessEngineeringu| https://go.openathens.net/redirector/ecu.edu?url=https%3A%2F%2Fwww.accessengineeringlibrary.com%2Fcontent%2Fbook%2F9780071824507;

949 a| CLICK ON WEB ADDRESSw| ASISh| JOYNER188;

949 a| CLICK ON WEB ADDRESSw| ASISh| HSL77;

949 a| CLICK ON WEB ADDRESSw| ASISh| JMUSIC60;

596 a| 1 3 4;

998 a| 5516941;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5516941-1001l| JNETm| JOYNERr| Ys| Yt| JNESSBKu| 10/17/2020x| EBOOKz| JERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5516941-2001l| HSLELECm| HSLr| Ys| Yt| HEBKu| 10/17/2020x| EBOOKz| HERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5516941-3001l| MNETm| JMUSICr| Ys| Yt| MNESSBKu| 10/17/2020x| EBOOKz| JERESOURCE;

The product manager's desk reference / Steven Haines.

Author/creator	Haines, Steven
Format	Electronic
Edition	Second Edition
Publication Info	New York : McGraw-Hill, [2014]
Description	xlvi, 786 pages : illustrations ; 24 cm
Supplemental Content	Full text available from AccessEngineering
Subjects	Product management. Marketing. Product differentiation. Business forecasting. New products.

Bibliography note	Includes bibliographical references (pages 755-757) and index.
Access restriction	Available only to authorized users.
Technical details	Mode of access: World Wide Web
Genre/form	Electronic books.
LCCN	2014004899
ISBN	9780071824507 (alk. paper)
ISBN	0071824502 (alk. paper)

The product manager's desk reference / Steven Haines.

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