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010 a| 2017019099;

020 a| 9781119362418 (pbk.);

035 a| (WaSeSS)ssib043233031;

042 a| pcc;

049 a| EREEa| NEHH;

050 00 a| HF5415.1265b| .S393 2017;

082 00 a| 658.8/722| 23;

100 1 a| Scott, David Meerman.=| ^A628327;

245 14 a| The new rules of marketing & PRh| [electronic resource] :b| how to use social media, online video, mobile applications, blogs, newsjacking, & viral marketing to reach buyers /c| David Meerman Scott.;

246 3 a| New rules of marketing and PR;

250 a| Sixth edition.;

260 a| Hoboken, New Jersey :b| John Wiley & Sons, Inc.,c| [2017];

300 a| xxi, 426 pages ;c| 24 cm;

500 a| Earlier edition: 2015.;

500 a| Includes index.;

506 a| Available only to authorized users.;

538 a| Mode of access: World Wide Web;

650 0 a| Internet marketing.=| ^A381306;

650 0 a| Internet in public relations.=| ^A809127;

655 0 a| Electronic books.=| ^A491897;

856 40 z| Full text available from Ebook Central - Academic Completeu| https://ebookcentral.proquest.com/lib/eastcarolina/detail.action?docID=4915575;

949 a| CLICK ON WEB ADDRESSw| ASISh| JOYNER188;

949 a| CLICK ON WEB ADDRESSw| ASISh| HSL77;

949 a| CLICK ON WEB ADDRESSw| ASISh| JMUSIC60;

596 a| 1 3 4;

998 a| 5576315;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5576315-1001l| JNETm| JOYNERr| Ys| Yt| JNESSBKu| 3/17/2021x| EBOOKz| JERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5576315-2001l| HSLELECm| HSLr| Ys| Yt| HEBKu| 3/17/2021x| EBOOKz| HERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5576315-3001l| MNETm| JMUSICr| Ys| Yt| MNESSBKu| 3/17/2021x| EBOOKz| JERESOURCE;

The new rules of marketing & PR how to use social media, online video, mobile applications, blogs, newsjacking, & viral marketing to reach buyers / David Meerman Scott.

Author/creator	Scott, David Meerman
Format	Electronic
Edition	Sixth edition.
Publication Info	Hoboken, New Jersey : John Wiley & Sons, Inc., [2017]
Description	xxi, 426 pages ; 24 cm
Supplemental Content	Full text available from Ebook Central - Academic Complete
Subjects	Internet marketing. Internet in public relations.

Variant title	New rules of marketing and PR
General note	Earlier edition: 2015.
General note	Includes index.
Access restriction	Available only to authorized users.
Technical details	Mode of access: World Wide Web
Genre/form	Electronic books.
LCCN	2017019099
ISBN	9781119362418 (pbk.)

Availability

Library	Location	Call Number	Status	Item Actions
	Electronic Resources	Access Content Online	✔ Available

The new rules of marketing & PR how to use social media, online video, mobile applications, blogs, newsjacking, & viral marketing to reach buyers / David Meerman Scott.

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