Designing interactive strategy from value chain to value constellation / Richard Normann and Rafael Ramírez.
| Author/creator | Normann, Richard, 1943- |
| Other author | Ramírez, Rafael, 1956- |
| Format | Electronic |
| Publication Info | Chichester, England ; New York : Wiley, |
| Description | xxi, 159 p. : ill. ; 23 cm. |
| Supplemental Content | Full text available from eBooks on EBSCOhost |
| Subjects |
| General note | "Reprinted with revisions in paperback 1998"--T.p. verso. |
| Bibliography note | Includes bibliographical references (p. [150]-151) and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 98232697 |
| ISBN | 0471986070 (pbk.) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |