Sales promotion how to create, implement and integrate campaigns that really work / Julian Cummins & Roddy Mullin.
| Author/creator | Cummins, Julian |
| Other author | Mullin, Roddy. |
| Format | Electronic |
| Edition | 3rd ed. |
| Publication Info | London : Kogan Page, |
| Description | xvi, 256 p. : ill. ; 24 cm. |
| Supplemental Content | Full text available from eBooks on EBSCOhost |
| Subjects |
| Bibliography note | Includes bibliographical references (p. 247-248) and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2003279360 |
| ISBN | 0749438649 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |