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010 a| 95011307;

020 a| 0844230138 (pbk.);

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040 a| DLCc| DLCd| DLCd| WaSeSS;

043 a| n-us---;

049 a| EREEa| NEHH;

050 00 a| HF6146.B74b| B66 1996;

082 00 a| 659.142| 20;

100 1 a| Book, Albert C.=| ^A814068;

245 14 a| The radio & television commercialh| [electronic resource] /c| Albert C. Book, Norman D. Cary, Stanley I. Tannenbaum.;

246 3 a| Radio and television commercial;

250 a| 3rd ed. /b| revised by Frank R. Brady.;

260 a| Lincolnwood, Ill. :b| NTC Business Books,;

300 a| vi, 234 p. :b| ill. ;c| 28 cm.;

504 a| Includes bibliographical references (p. 233-234).;

506 a| Available only to authorized users.;

538 a| Mode of access: World Wide Web;

650 0 a| Broadcast advertisingz| United States.=| ^A136819;

650 0 a| Radio advertisingz| United States.=| ^A127220;

650 0 a| Television advertisingz| United States.=| ^A25058;

655 0 a| Electronic books.=| ^A491897;

700 1 a| Cary, Norman D.=| ^A814089;

700 1 a| Tannenbaum, Stanley I.=| ^A814054;

700 1 a| Brady, Frank R.=| ^A814090;

856 40 z| Full text available from eBooks on EBSCOhostu| https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=13258&scope=site&custid=s5822723&authtype=ip,shib;

949 a| CLICK ON WEB ADDRESSw| ASISh| JOYNER188;

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596 a| 1 3 4;

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999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5717176-1001l| JNETm| JOYNERr| Ys| Yt| JNESSBKu| 9/21/2021x| EBOOKz| JERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5717176-2001l| HSLELECm| HSLr| Ys| Yt| HEBKu| 9/21/2021x| EBOOKz| HERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5717176-3001l| MNETm| JMUSICr| Ys| Yt| MNESSBKu| 9/21/2021x| EBOOKz| JERESOURCE;

The radio & television commercial / Albert C. Book, Norman D. Cary, Stanley I. Tannenbaum.

Author/creator	Book, Albert C.
Other author	Cary, Norman D.
Other author	Tannenbaum, Stanley I.
Other author	Brady, Frank R.
Format	Electronic
Edition	3rd ed. / revised by Frank R. Brady.
Publication Info	Lincolnwood, Ill. : NTC Business Books,
Description	vi, 234 p. : ill. ; 28 cm.
Supplemental Content	Full text available from eBooks on EBSCOhost
Subjects	Broadcast advertising--United States. Radio advertising--United States. Television advertising--United States.

Variant title	Radio and television commercial
Bibliography note	Includes bibliographical references (p. 233-234).
Access restriction	Available only to authorized users.
Technical details	Mode of access: World Wide Web
Genre/form	Electronic books.
LCCN	95011307
ISBN	0844230138 (pbk.)

The radio & television commercial / Albert C. Book, Norman D. Cary, Stanley I. Tannenbaum.

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