/LC.GIF&client=easterncarolinaedu)
How we make stuff now turn ideas into products that build successful businesses / Jules Pieri.
| Author/creator | Pieri, Jules |
| Format | Electronic |
| Publication Info | New York : McGraw-Hill, [2019] |
| Description | xiv, 317 pages : illustrations ; 24 cm |
| Supplemental Content | Full text available from AccessEngineering |
| Subjects |
| Contents | Introduction -- A brief history of consumer products -- Where do great ideas come from? -- Educating the new entrepreneur -- Tapping established expertise sources -- Market research -- Design and documentation -- Intellectual property -- Prototyping -- Industry access and exposure -- Funding -- Manufacturing -- Packaging -- Marketing -- Retail distribution -- Direct to consumer (DTC) -- Logistics -- E-commerce and payments -- Customer experience -- Financial management -- Inventory management -- Growing into the future -- Conclusion. |
| Bibliography note | Includes bibliographical references and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2018051194 |
| ISBN | 9781260135855 (alk. paper) |
| ISBN | 1260135853 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |