/LC.GIF&client=easterncarolinaedu)
The Today show transforming morning television / Cathleen M. Londino.
| Author/creator | Londino, Cathleen M., 1949- |
| Format | Electronic |
| Publication Info | Lanham : Rowman & Littlefield, 2016. |
| Description | 1 online resource. |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| Contents | Introduction -- Creating Today: Pat Weaver's concept -- Programming Today: mornings at seven -- Producing Today: behind the camera -- The faces of Today: on-air talent from Dave Garroway to Jane Pauley -- Selling today: advertising and station relations -- Watching Today: a look at the audience -- Conclusion: Today in history. |
| Bibliography note | Includes bibliographical references and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Source of description | Description based on print version record and CIP data provided by publisher. |
| Issued in other form | Print version: Londino, Cathleen M., 1949- author. Today show Lanham : Rowman & Littlefield, 2016 9781442269927 |
| Genre/form | Electronic books. |
| LCCN | 2016032005 |
| ISBN | 9781442269934 (electronic) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |