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010 a| 2015463279;

016 a| C20159052998;

020 a| 9781442647992;

035 a| (WaSeSS)ssj0001647672;

042 a| lccopycat;

043 a| n-us---;

049 a| EREEa| NEHH;

050 00 a| JK2281b| .N4827 2016;

082 04 a| 324.709732| 23;

100 1 a| Newman, Bruce I.=| ^A205791;

245 14 a| The marketing revolution in politicsh| [electronic resource] :b| what recent U.S. presidential campaigns can teach us about effective marketing /c| Bruce I. Newman.;

260 a| Toronto, Ontario :b| Rotman-UTP Publishing,c| [2016].;

300 a| xi, 205 pages :b| illustrations ;c| 24 cm.;

504 a| Includes bibliographical references and index.;

506 a| Available only to authorized users.;

538 a| Mode of access: World Wide Web;

650 0 a| Political campaignsz| United States.=| ^A36441;

650 0 a| Campaign managementz| United States.=| ^A81216;

650 0 a| Advertising, Politicalz| United States.=| ^A185915;

650 0 a| Communication in politicsz| United States.=| ^A62913;

650 0 a| Marketingx| Political aspectsz| United States.=| ^A16179;

655 0 a| Electronic books.=| ^A491897;

856 40 z| Full text available from Ebook Central - Academic Completeu| https://ebookcentral.proquest.com/lib/eastcarolina/detail.action?docID=4671107;

947 a| (OCoLC)ocn918595763;

949 a| CLICK ON WEB ADDRESSw| ASISh| JOYNER188;

949 a| CLICK ON WEB ADDRESSw| ASISh| HSL77;

949 a| CLICK ON WEB ADDRESSw| ASISh| JMUSIC60;

596 a| 1 3 4;

998 a| 5924798;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5924798-1001l| JNETm| JOYNERr| Ys| Yt| JNESSBKu| 10/14/2022x| EBOOKz| JERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5924798-2001l| HSLELECm| HSLr| Ys| Yt| HEBKu| 10/14/2022x| EBOOKz| HERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5924798-3001l| MNETm| JMUSICr| Ys| Yt| MNESSBKu| 10/14/2022x| EBOOKz| JERESOURCE;

The marketing revolution in politics what recent U.S. presidential campaigns can teach us about effective marketing / Bruce I. Newman.

Author/creator	Newman, Bruce I.
Format	Electronic
Publication Info	Toronto, Ontario : Rotman-UTP Publishing, [2016].
Description	xi, 205 pages : illustrations ; 24 cm.
Supplemental Content	Full text available from Ebook Central - Academic Complete
Subjects	Political campaigns--United States. Campaign management--United States. Advertising, Political--United States. Communication in politics--United States. Marketing--Political aspects. --United States.

Bibliography note	Includes bibliographical references and index.
Access restriction	Available only to authorized users.
Technical details	Mode of access: World Wide Web
Genre/form	Electronic books.
LCCN	2015463279
ISBN	9781442647992

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The marketing revolution in politics what recent U.S. presidential campaigns can teach us about effective marketing / Bruce I. Newman.

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