Tools

LEADER 06063cam 2200997 i 4500

001 ocm55586972;

003 OCoLC;

005 20220523142348.0;

008 040512r20022000maua b 001 0 eng ;

010 a| 2004273849;

019 a| 48671363a| 858318207a| 980546759a| 981102666a| 989543876a| 992398519a| 999365797a| 1016608621a| 1029319906a| 1057594471a| 1066150095a| 1108026074a| 1114958191a| 1145960469a| 1201958265a| 1242954298;

020 a| 0316346624;

020 a| 9780316346627q| (pbk.);

020 z| 0136346624q| (pbk.);

020 a| 0316316962q| (hb);

020 a| 9780316316965;

024 3 a| 9780316346627d| 51495;

035 a| 99993493069;

041 a| eng;

050 00 a| HM1033b| .G53 2002;

055 07 a| B-75034;

060 4 a| HM 1033b| G543t 2002;

082 00 a| 3022| 22;

084 a| cci1icc2| lacc;

084 a| C912.62| clc;

084 a| 71.492| bcl;

100 1 a| Gladwell, Malcolm,d| 1963-e| author.=| ^A445410;

245 14 a| The tipping point :b| how little things can make a big difference /c| Malcolm Gladwell ; [with a new afterword by the author].;

250 a| First Back Bay paperback edition.;

264 1 a| Boston :b| Back Bay Books, an imprint of Little, Brown,c| 2002.;

300 a| xii, 301 pages (with 7 pages of group guide and 15 unnumbered pages) :b| illustrations ;c| 21 cm;

336 a| textb| txt2| rdacontent;

337 a| unmediatedb| n2| rdamedia;

338 a| volumeb| nc2| rdacarrier;

504 a| Includes bibliographical references (281-291 pages) and index.;

505 00 g| Introduction --t| 1. The three rules of epidemics --t| 2. The law of the few: connectors, mavens, and salesmen --t| 3. The stickiness factor: Sesame Street, Blue's Clues, and the educational virus --t| 4. The power of context (part one): Bernie Goetz and the rise and fall of New York City crime --t| 5. The power of context (part two): the magic number one hundred and fifty --t| 6. Case study: rumors, sneakers, and the power of translation --t| 7. Case study: suicide, smoking, and the search for the unsticky cigarette --t| 8. Conclusion: Focus, test, and believe --g| Afterword: Tipping point lessons from the real world --g| Endnotes --g| Acknowledgements --g| Index --g| Reading group guide --g| Excerpt from David and Goliath.;

520 a| "The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas." --c| Provided by publisher.;

526 0 a| Accelerated Readerb| UGc| 9.1d| 15.0z| 149589.;

526 0 a| Accelerated Reader ARb| UGc| 9.1d| 15.0z| 149589.;

526 0 a| Reading Counts RCb| High Schoolc| 11.d| 19z| Quiz: 50316.;

650 0 a| Social psychology.=| ^A7266;

650 0 a| Contagion (Social psychology)=| ^A382622;

650 0 a| Causation.=| ^A14113;

650 0 a| Context effects (Psychology)=| ^A231562;

650 0 a| Diffusion of innovations.=| ^A5334;

650 0 a| Leadership.=| ^A473;

650 0 a| Marketing.=| ^A16179;

650 0 a| Social groups.=| ^A4396;

650 6 a| Psychologie sociale.;

650 6 a| Contagion sociale.;

650 6 a| Effets de contexte (Psychologie);

650 6 a| Innovationsx| Diffusion.;

650 6 a| Leadership.;

650 6 a| Marketing.;

650 6 a| Dynamique des groupes.;

650 7 a| social psychology.2| aat;

650 7 a| marketing.2| aat;

650 7 a| 71.49 social processes: other.2| bcl;

650 7 a| Développement d'aptitudes.2| eclas;

650 7 a| Causation.2| fast0| (OCoLC)fst00849829;

650 7 a| Contagion (Social psychology)2| fast0| (OCoLC)fst00876512;

650 7 a| Context effects (Psychology)2| fast0| (OCoLC)fst00876662;

650 7 a| Social psychology.2| fast0| (OCoLC)fst01122816;

650 7 a| Trend2| gnd;

650 7 a| Ausbreitung2| gnd;

650 7 a| Sozialverhalten2| gnd;

650 17 a| Vernieuwing.2| gtt;

650 17 a| Sociale processen.2| gtt;

650 7 a| LEADERSHIP.2| nasat;

650 7 a| 71.49 social processes: other.2| nbc;

650 7 a| Social psychology.2| nli;

650 7 a| Contagion (Social psychology)2| nli;

650 7 a| Causation.2| nli;

650 7 a| Context effects (Psychology)2| nli;

650 7 a| Social psychology.2| sears;

650 7 a| Causation.2| sears;

655 4 a| Book;

949 i| 30372017359115o| jjlm;

960 o| 1s| 18.99t| Joyner48u| JLSTz| USD;

596 a| 1;

998 a| 5971524;

999 a| HM1033 .G53 2002w| LCc| 1i| 30372017359115d| 9/19/2024e| 8/22/2024l| JGESm| JOYNERn| 2r| Ys| Yt| JGESBKu| 6/5/2023x| BOOKz| JSTACKSo| .STAFF. jjlm;

The tipping point : how little things can make a big difference / Malcolm Gladwell ; [with a new afterword by the author].

Author/creator	Gladwell, Malcolm, 1963- author.
Format	Book
Edition	First Back Bay paperback edition.
Publication	Boston : Back Bay Books, an imprint of Little, Brown, 2002.
Copyright Date	©2002.
Description	xii, 301 pages (with 7 pages of group guide and 15 unnumbered pages) : illustrations ; 21 cm
Subjects	Social psychology. Contagion (Social psychology) Causation. Context effects (Psychology) Diffusion of innovations. Leadership. Marketing. Social groups. Psychologie sociale. Contagion sociale. Effets de contexte (Psychologie) Innovations--Diffusion. Leadership. Marketing. Dynamique des groupes.

Contents	Introduction -- 1. The three rules of epidemics -- 2. The law of the few: connectors, mavens, and salesmen -- 3. The stickiness factor: Sesame Street, Blue's Clues, and the educational virus -- 4. The power of context (part one): Bernie Goetz and the rise and fall of New York City crime -- 5. The power of context (part two): the magic number one hundred and fifty -- 6. Case study: rumors, sneakers, and the power of translation -- 7. Case study: suicide, smoking, and the search for the unsticky cigarette -- 8. Conclusion: Focus, test, and believe -- Afterword: Tipping point lessons from the real world -- Endnotes -- Acknowledgements -- Index -- Reading group guide -- Excerpt from David and Goliath.
Abstract	"The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas." -- Provided by publisher.
General note	Originally published: Boston : Little, Brown, ©2000.
Bibliography note	Includes bibliographical references (281-291 pages) and index.
Study program note	Accelerated Reader
Study program note	Accelerated Reader AR
Study program note	Reading Counts RC
Genre/form	Book
LCCN	2004273849
ISBN	0316346624
ISBN	9780316346627 (pbk.)
ISBN	(pbk.)
ISBN	0316316962 (hb)
ISBN	9780316316965
Standard identifier#	9780316346627 51495

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HM1033 .G53 2002	✔ Available	Place Hold

The tipping point : how little things can make a big difference / Malcolm Gladwell ; [with a new afterword by the author].

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