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010 a| 2014036898;

020 a| 9780739187937 (cloth : alk. paper);

020 z| 9780739187944 (electronic);

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050 00 a| HF6146.P78b| B54 2015;

082 00 a| 384.55/3208209732| 23;

100 1 a| Bjelskou, Peter.=| ^A1341284;

245 10 a| Branded women in U.S. televisionh| [electronic resource] :b| when people become corporations /c| Peter Bjelskou.;

246 3 a| Branded women in United States television;

260 a| Lanham :b| Lexington Books,c| [2015];

300 a| xi, 129 pages ;c| 23 cm.;

490 0 a| Critical studies in television;

504 a| Includes bibliographical references (pages 115-123) and index.;

505 0 a| Introduction -- From midcentury housewives to Martha Stewart: women and products as a staple in U.S. television -- Zeitgeist and camp at Bravo TV -- The entrepreneurial housewife: Jill Zarin and Alex McCord's branded versions of the domestic goddess -- The curious presence of the upper class in reality tv: Countess Luann De Lesseps and Sonja Tremont Morgan -- Embodying neoliberalism: Bethenny Frankel's Skinnygirl empire -- Conclusion.;

506 a| Available only to authorized users.;

538 a| Mode of access: World Wide Web;

650 0 a| Product placement in mass mediax| Social aspectsz| United States.=| ^A692543;

650 0 a| Reality television programsz| United Statesx| History and criticism.=| ^A461429;

650 0 a| Branding (Marketing)z| United States.=| ^A755863;

650 0 a| Television advertisingz| United States.=| ^A25058;

650 0 a| Television broadcastingx| Social aspectsz| United States.=| ^A70178;

650 0 a| Women on television.=| ^A236262;

655 0 a| Electronic books.=| ^A491897;

856 40 z| Full text available from Ebook Central - Academic Completeu| https://ebookcentral.proquest.com/lib/eastcarolina/detail.action?docID=1910164;

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Branded women in U.S. television when people become corporations / Peter Bjelskou.

Author/creator	Bjelskou, Peter
Format	Electronic
Publication Info	Lanham : Lexington Books, [2015]
Description	xi, 129 pages ; 23 cm.
Supplemental Content	Full text available from Ebook Central - Academic Complete
Subjects	Product placement in mass media--Social aspects. --United States. Reality television programs--United States. --History and criticism. Branding (Marketing)--United States. Television advertising--United States. Television broadcasting--Social aspects. --United States. Women on television.

Variant title	Branded women in United States television
Series	Critical studies in television
Contents	Introduction -- From midcentury housewives to Martha Stewart: women and products as a staple in U.S. television -- Zeitgeist and camp at Bravo TV -- The entrepreneurial housewife: Jill Zarin and Alex McCord's branded versions of the domestic goddess -- The curious presence of the upper class in reality tv: Countess Luann De Lesseps and Sonja Tremont Morgan -- Embodying neoliberalism: Bethenny Frankel's Skinnygirl empire -- Conclusion.
Bibliography note	Includes bibliographical references (pages 115-123) and index.
Access restriction	Available only to authorized users.
Technical details	Mode of access: World Wide Web
Genre/form	Electronic books.
LCCN	2014036898
ISBN	9780739187937 (cloth : alk. paper)

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Branded women in U.S. television when people become corporations / Peter Bjelskou.

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