Tools

LEADER 01245cam 2200337 a 4500

001 ocm35796442;

003 OCoLC;

005 20141212125004.0;

008 961021s1997 ilua b 001 0 eng ;

010 a| 96037177;

020 a| 0844233536 (alk. paper);

035 a| (Sirsi) o35796442;

035 a| (OCoLC)35796442;

040 a| DLCc| DLCd| EREd| UtOrBLW;

049 a| EREE;

050 00 a| HF5415.153b| .G766 1997;

082 00 a| 658.5/752| 21;

100 1 a| Gruenwald, George.=| ^A211535;

245 10 a| How to create profitable new products :b| from mission to market /c| George Gruenwald ; foreword by Robert W. Galvin.;

246 30 a| Profitable new products;

300 a| xxiv, 487 pages :b| illustrations ;c| 25 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographical references (p. 473-475) and index.;

650 0 a| New productsx| Management.=| ^A86097;

650 0 a| New productsx| Marketing.=| ^A264554;

596 a| 1;

998 a| 626134;

999 a| HF5415.153 .G766 1997w| LCc| 1i| 30372009716561d| 5/6/2009e| 12/3/2002f| 3/27/2009g| 1l| JGESm| JOYNERn| 2r| Ys| Yt| JGESBKu| 2/26/1998x| BOOKz| JSTACKSo| .STAFF. 0;

How to create profitable new products : from mission to market / George Gruenwald ; foreword by Robert W. Galvin.

Author/creator	Gruenwald, George
Format	Book
Publication Info	Lincolnwood, Ill., USA : NTC Business Books, ©1997.
Description	xxiv, 487 pages : illustrations ; 25 cm
Subjects	New products--Management. New products--Marketing.

Portion of title	Profitable new products
Bibliography note	Includes bibliographical references (p. 473-475) and index.
LCCN	96037177
ISBN	0844233536 (alk. paper)

Availability

Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5415.153 .G766 1997	✔ Available	Place Hold

How to create profitable new products : from mission to market / George Gruenwald ; foreword by Robert W. Galvin.

Click here for more information about this title

Availability