Getting it right! : creating customer value for market leadership / Philip Weinzimer.

Author/creator Weinzimer, Philip
Format Book
Publication InfoNew York : Wiley, ©1998.
Descriptionxxvii, 340 pages : illustrations ; 24 cm
Subjects

Bibliography noteIncludes bibliographical references (p. 329-332) and index.
LCCN 98023944
ISBN0471291889 (cloth : alk. paper)