Selling the future community, hope, and crisis in the early history of Japanese life insurance / Ryan Moran.
| Author/creator | Moran, Ryan, 1980- |
| Format | Electronic |
| Publication Info | Ithaca [New York] : Cornell University Press, 2023. |
| Description | 1 online resource |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| Contents | Making mutuality profitable: visions of community in the industry's early years -- Creating a desire for life: life insurance sales and marketing -- Delivering security: postal life insurance and social unrest -- Perfecting the social body: bodily habits and health improvement in interwar Japan -- Empire of responsibility: state-sponsored visions of communal life in colonial Korea -- Life at war: life insurance and national solidarity amid wartime mobilization. |
| Abstract | "Examines the early history of the Japanese life insurance industry, from 1881 to 1945. The book focuses on how industry and government figures used concepts of mutuality in insurance marketing, health promotion campaigns, colonial governance, labor policy, and wartime mobilization"-- Provided by publisher. |
| Bibliography note | Includes bibliographical references and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Source of description | Description based on print version record and CIP data provided by publisher. |
| Issued in other form | Print version: Moran, Ryan, 1980- Selling the future Ithaca [New York] : Cornell University Press, 2023 9781501773297 |
| Genre/form | Electronic books. |
| LCCN | 2023032862 |
| ISBN | 9781501773310 (epub) |
| ISBN | 9781501773303 (pdf) |
| ISBN | (hardcover) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |