Propaganda and persuasion / Gareth S. Jowett, Victoria O'Donnell.

Author/creator Jowett, Garth
Other author O'Donnell, Victoria.
Format Book
Edition3rd ed.
Publication InfoThousand Oaks : Sage Publications, ©1999.
Descriptionxviii, 430 pages : illustrations ; 24 cm
Subjects

Contents What is propaganda, and how does it differ from persuasion? -- Propaganda through the ages -- Propaganda institutionalized -- Propaganda and persuasion examined -- Propaganda and psychological warfare -- How to analyze propaganda -- Propaganda in action : four case studies -- How propaganda works in modern society.
Local noteLittle-319666--305131029288%
Bibliography noteIncludes bibliographical references (p. 381-399) and indexes.
LCCN 99006010
ISBN0761911464 (alk. paper)
ISBN0761911472 (pbk. : alk. paper)