Data-driven innovation in the creative industries / edited by Melissa Terras, Vikki Jones, Nicola Osborne and Chris Speed.

Other author Terras, Melissa M.
Other author Jones, Vikki.
Other author Osborne, Nicola.
Format Electronic
Edition1 edition.
Publication InfoNew York, NY : Routledge, 2024.
Descriptionpages cm.
Supplemental ContentFull text available from Taylor & Francis eBooks
Subjects

SeriesRoutledge research in the creative & cultural industries
Abstract "The creative industries-the place where art, business, and technology meet in economic activity-have been hugely affected by the relatively recent digitalisation (and often monetisation) of work, home, relationships, and leisure. Such trends were accelerated by the global COVID-19 pandemic. This edited collection examines how the creative industries can be supported to make best use of opportunities in digital technology and data-driven innovation. Since digital markets and platforms are now essential for revenue generation and audience engagement, there is a vital need for improved data and digital skills in the creative and cultural sectors. Taking a necessarily global perspective, this book explores the challenges and opportunities of data-driven approaches to creativity, in different contexts across the arts, cultural, and heritage sectors. Chapters reach beyond the platforms and approaches provided by the technology sector, to delve into the collaborative work that supports innovation around the interdisciplinary, and cross-sectoral, issues that emerge where data infrastructures and approaches meet creativity. A novel intervention that uniquely centres the role of data in the theory and practice of creative industries' innovation, this book is valuable reading for those researching and studying the creative economy as well for those who drive investment for the creative industries in a digitalised society"-- Provided by publisher.
Bibliography noteIncludes bibliographical references and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2023056666
ISBN9781032431505 (hardback)
ISBN9781032431512 (paperback)
ISBN(ebook)

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Electronic Resources Access Content Online ✔ Available