The Routledge handbook of digital sport management / edited by Michael L. Naraine, Ted Hayduk III and Jason P. Doyle.

Other author Naraine, Michael L., 1987-
Other author Hayduk, Ted.
Other author Doyle, Jason P.
Format Electronic
Publication InfoAbingdon, Oxon ; New York City : Routledge, 2023.
Descriptionpages cm.
Supplemental ContentFull text available from Taylor & Francis eBooks
Subjects

Portion of title Handbook of digital sport management
SeriesRoutledge international handbooks
Contents List of figures -- List of tables -- List of contributors -- Acknowledgements -- Embracing the digital frontier: introduction to the Routledge handbook of digital sport Management / Michael L. Naraine, Ted Hayduk III and Jason P. Doyle -- Part I: digital transformations in sport management -- Organizational behavior and digital transformation in sport / Christopher R. Barnhill and Natalie L. Smith -- Human resource management and digital technology / Shannon Kerwin -- Virtual volunteering / Erik L. Lachance and Graham Cuskelly -- Digital transformations in youth sport / Ryan Snelgrove and Vinu Selvaratnam -- Digital transformation in not-for-profit sport organizations / Ashley Thompson and Milena M. Parent -- Virtual participatory sport events / Millicent Kennelly and Kevin Filo -- Digital innovation in high performance sport / Popi Sotiriadou -- Corporate social responsibility and digital transformation in professional sport / Kathy Babiak, Adam Copeland and Daniel Yang -- Digital transformation in sport sponsorship / T. Bettina Cornwell -- Digital sport management and the law / Thomas A. Baker III -- Digital technology and sport for development / Per G. Svensson and Mitchell McSweeney -- Part II: digital tools in sport management -- Fantasy sport in the digital realm / Brody J. Ruihley -- Podcasting and sports journalism / Galen Clavio and Brian P. Moritz -- Evolution of live streaming / Sarah Wymer and Michael L. Naraine -- Social media and sport marketing in North America / Brandon Boatwright and Karen Freberg -- Social media and athlete branding / Caroline Riot and Michelle Hayes -- Immersive technology and the virtual sport spectator experience / Luke R. Potwarka, Peter A. Hall, Chad Goebert and Hasan Ayaz -- Business analytics in sport organizations / Ted Hayduk III -- Part III: emerging digital issues in sport management -- Collaborative consumption in the sport industry / Brandon Brown, Eric C. Schwarz and Michael M. Goldman -- Data and the sport consumer / Adam Karg -- Digital fitness ecosystem / Brianna Newland and Thomas J. Aicher -- Convergence of sport and esports / Anthony D. Pizzo and Daniel C. Funk -- Blockchain and the sports tech dilemma / Brianna Newland and Martin Carlsson-Wall -- Digitzation of sport participation for health / Ji Wu, Yuhei Inoue and Mikihiro Sato -- Artificial intelligence / Heather Kennedy and Liz Wanless -- Digital technology and sport ecology / Maddy Orr and Walker J. Ross -- Shifting gender power relations in the digitization of sport / Simone Fullagar, Adele Pavlidis and Millicent Kennelly -- Sport innovation / Benjamin Kinsky and Christopher Huth -- Economics of digital sport consumption / Ted Hayduk III.
Abstract "The Routledge Handbook of Digital Sport Management provides students, researchers and practitioners with a contemporary roadmap of the impact of digital technologies in sport management, at all levels and in all sectors, in a global context. Divided into three sections addressing digital transformations, digital tools, and emerging digital issues, the book explores the impact of digital technology in the core functional areas of sport management, such as sponsorship, event management, and human resources. It introduces essential digital innovations such as esports, social media, VR, wearables, analytics and artificial intelligence, and examines the debates and issues that are likely to shape and transform sport business over the next decade. The only book to survey the full sweep of digital sport management, this book is an essential reference for all serious students of sport business and management, any researcher working in the nexus of sport business and digital, and all managers, policy-makers or associated professionals working in the sport industry"-- Provided by publisher.
Bibliography noteIncludes bibliographical references and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2022025695
ISBN9780367543549 (hardback)
ISBN9780367543556 (paperback)
ISBN(ebook)

Availability

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Electronic Resources Access Content Online ✔ Available