The 2024 presidential campaign : a communication perspective / edited by Robert E. Denton, Jr.

Variant title Twenty-twenty-four presidential campaign
Variant title Two thousand twenty-four presidential campaign
Contents Setting the Stage : A Tale of Three Incumbencies / Craig Allen Smith, North Carolina State University -- Getting on Stage : Surfacing for 2024 / Craig Allen Smith, North Carolina State University -- The 2024 Political Party Conventions : Contexts, Rhetoric, Curiosities / Theodore F. Sheckels, Randolph-Macon University -- Presidential Debates 2024 / Benjamin Voth, Southern Methodist University -- Televised Political Advertising in the 2024 Presidential Election / Scott W. Dunn, Radford University and John C. Tedesco, Virginia Tech -- The 2024 Presidential Media Campaign / Dan Schill, James Madison University and John Allen Hendricks, Stephen F. Austin State University -- From Party Conventions to Election Day : Campaign 2024 in Editorial Cartoons / Natalia Mielczarek, Virginia Tech University -- Impact of Crisis on Candidate Branding in the 2024 Presidential Election / Lisa M. Burns, Quinnipiac University and Hillary Fussell Sisco, Quinnipiac University -- AI-Generated Imagery in the 2024 Presidential Election : Misinformation, Disinformation, and Potential to Foster Positive Engagement in Future Elections / Bingbing Zhang, University of Iowa and David D. Perlmutter, Texas Tech University -- The Tangled Webs They Weave : An Exploration of Interorganizational Connections in the Most Unprecedented Presidential Campaign in History / Michele Rees Edwards, Robert Morris University -- Saturday Night Live and Political Humor as Argument in Presidential Campaign 2024 / Benjamin Voth, Southern Methodist University -- Campaign Finance and Its Impact in the 2024 Presidential Campaign / Cayce Myers, Virginia Tech.
Abstract This book builds on a series of edited volumes on each presidential election campaign since 1992, offering an overview of all aspects of political campaign communication. Going beyond quantitative facts, electoral counts, and poll results, each chapter focuses on a specific area of political campaign communication from the 2024 presidential campaign: the early campaign period, the nomination process and conventions, candidate strategies, presidential debates, political advertising, the use of digital and social media, and news coverage. Bringing together contributions from accomplished scholars of political communication and political science, this book provides a comprehensive analysis of the role, function, strategies, and innovation of new communication technologies. -- Adapted from publisher's description.
Bibliography noteIncludes bibliographical references and index.
Issued in other formOnline version: 2024 presidential campaign Hoboken, NJ : Wiley-Blackwell [2025] 9781394250387
Issued in other formebook version : 9781394250370
LCCN 2025002779
ISBN9781394250363
ISBN1394250363
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ISBN(epub)

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