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LEADER 01430cam 2200397 a 4500

001 ocm39189894;

003 OCoLC;

005 20141212141149.0;

008 980514s1999 nju b 001 0 eng ;

010 a| 98023331;

015 a| GBA0-15321;

020 a| 080583026X (alk. paper);

035 a| (Sirsi) o39189894;

035 a| (OCoLC)39189894;

049 a| EREE;

050 00 a| P96.M34b| M4 1999;

082 00 a| 302.23/0682| 21;

245 00 a| Media management :b| a casebook approach /c| Ardyth Broadrick Sohn [and others].;

250 a| 2nd ed.;

260 a| Mahwah, N.J. :b| L. Erlbaum Associates,c| 1999.;

300 a| x, 383 pages ;c| 24 cm.;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

490 1 a| Lea's communication series;

500 a| Rev. ed. of: Media management / Stephen Lacy. 1st ed. 1993.;

504 a| Includes bibliographical references (p. 359-369) and indexes.;

650 0 a| Mass mediax| Managementv| Case studies.=| ^A1123165;

700 1 a| Sohn, Ardyth Broadrick,d| 1946-=| ^A442404;

700 1 a| Lacy, Stephen,d| 1948-t| Media management.=| ^A304980;

830 0 a| LEA's communication series.=| ^A331122;

994 a| E0b| ERE;

596 a| 1;

998 a| 716604;

999 a| P96.M34 M4 1999w| LCc| 1i| 30372017285922d| 6/24/2022e| 3/17/2022f| 8/2/2012g| 1l| JGESm| JOYNERn| 4q| 1r| Ys| Yt| JGESBKu| 3/3/2000x| BOOKz| JSTACKSo| .STAFF. 0;

Media management : a casebook approach / Ardyth Broadrick Sohn [and others].

Other author	Sohn, Ardyth Broadrick, 1946-
Other author	Lacy, Stephen, 1948-
Format	Book
Edition	2nd ed.
Publication Info	Mahwah, N.J. : L. Erlbaum Associates, 1999.
Description	x, 383 pages ; 24 cm.
Subjects	Mass media--Management. --Case studies.

Series	Lea's communication series LEA's communication series. ^A331122
General note	Rev. ed. of: Media management / Stephen Lacy. 1st ed. 1993.
Bibliography note	Includes bibliographical references (p. 359-369) and indexes.
LCCN	98023331
ISBN	080583026X (alk. paper)

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	P96.M34 M4 1999	✔ Available	Place Hold

Media management : a casebook approach / Ardyth Broadrick Sohn [and others].

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