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LEADER 01384cam 22003974a 4500

001 ocm44681855;

003 OCoLC;

005 20141212150107.0;

008 000724s2001 enka b 001 0 eng ;

010 a| 00060687;

015 a| GBA1-08597;

020 a| 0199241635;

035 a| (Sirsi) o44681855;

035 a| (OCoLC)44681855;

040 a| DLCc| DLCd| UKMd| UtOrBLW;

042 a| pcc;

049 a| EREE;

050 00 a| HD59.2b| .D695 2001;

082 00 a| 659.22| 21;

100 1 a| Dowling, Grahame R.q| (Grahame Robert)=| ^A472488;

245 10 a| Creating corporate reputations :b| identity, images, and performance /c| Graahame Dowling.;

260 a| Oxford ;a| New York :b| Oxford University Press,c| 2001.;

300 a| xx, 299 pages :b| illustrations ;c| 25 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographical references and index.;

650 0 a| Corporate image.=| ^A155789;

650 0 a| Corporationsx| Public relationsv| Case studies.=| ^A17229;

650 0 a| Brand name productsx| Management.=| ^A331687;

994 a| X0b| ERE;

910 a| PromptCat;

980 a| 2001-03-28b| 45d| 2.27e| 37.8f| 794676;

596 a| 1;

998 a| 792385;

999 a| HD59.2 .D695 2001w| LCc| 1i| 30372011139752d| 7/20/2011e| 4/15/2010f| 2/7/2011g| 1l| JGESm| JOYNERn| 4p| $37.80r| Ys| Yt| JGESBKu| 4/4/2001x| BOOKz| JSTACKSo| .STAFF. 0;

Creating corporate reputations : identity, images, and performance / Graahame Dowling.

Author/creator	Dowling, Grahame R.
Format	Book
Publication Info	Oxford ; New York : Oxford University Press, 2001.
Description	xx, 299 pages : illustrations ; 25 cm
Subjects	Corporate image. Corporations--Public relations. --Case studies. Brand name products--Management.

Bibliography note	Includes bibliographical references and index.
LCCN	00060687
ISBN	0199241635

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HD59.2 .D695 2001	✔ Available	Place Hold

Creating corporate reputations : identity, images, and performance / Graahame Dowling.

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