Communicating globally : an integrated marketing approach / Don E. Schultz, Philip J. Kitchen.
| Author/creator | Schultz, Don E. |
| Other author | Kitchen, Philip J. |
| Format | Book |
| Publication Info | Lincolnwood, Chicago, Ill. : NTC Business Books, ©2000. |
| Description | 280 pages : illustrations ; 24 cm |
| Subjects |
| Bibliography note | Includes bibliographical references (p. 267-273) and index. |
| LCCN | 99043187 |
| ISBN | 0844225223 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | HF1416 .S35 2000 | ✔ Available | Place Hold |