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LEADER 01966cam 22004574a 4500

001 ocm44634312;

003 OCoLC;

005 20141212161645.0;

008 000710s2001 njua b 001 0 eng ;

010 a| 00058759;

015 a| GBA1-16053;

016 7 a| 1010860522| DNLM;

020 a| 0805833803 (cloth);

020 a| 0805833811 (pbk.);

035 a| (Sirsi) o44634312;

035 a| (OCoLC)44634312;

042 a| pcc;

049 a| EREE;

050 00 a| RA644.A25b| P43 2001;

060 00 a| 2001 A-996;

082 00 a| 362.1/9697922| 21;

100 1 a| Perloff, Richard M.=| ^A209895;

245 10 a| Persuading people to have safer sex :b| applications of social science to the AIDS crisis /c| Richard M. Perloff.;

260 a| Mahwah, N.J. :b| Lawrence Erlbaum Associates,c| 2001.;

300 a| ix, 159 pages :b| illustrations ;c| 24 cm.;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

490 1 a| Lea's communication series;

504 a| Includes bibliographical references (p. 135-150) and indexes.;

505 0 a| Preface -- 1. Introduction -- 2. Cognitive foundations of AIDS prevention behavior -- 3. Social psychological and communication perspectives on unsafe sex -- 4. Culture, poverty, and AIDS -- 5. Applying persuasion theories to AIDS prevention -- 6. AIDS prevention campaigns -- 7. AIDS stigma and persuasion -- References -- Author index -- Subject index.;

650 0 a| Safe sex in AIDS prevention.=| ^A383564;

650 0 a| AIDS (Disease)x| Preventionx| Social aspects.=| ^A193286;

650 0 a| Health behavior.=| ^A130932;

650 0 a| Persuasion (Psychology)=| ^A27909;

830 0 a| LEA's communication series.=| ^A331122;

994 a| X0b| ERE;

596 a| 1;

998 a| 869642;

999 a| RA644.A25 P43 2001w| LCc| 1i| 30372012249527d| 8/22/2016e| 5/26/2016f| 4/15/2009g| 1l| JGESm| JOYNERn| 11p| $39.95r| Ys| Yt| JGESBKu| 3/14/2002x| BOOKz| JSTACKSo| .STAFF. 0;

Persuading people to have safer sex : applications of social science to the AIDS crisis / Richard M. Perloff.

Author/creator	Perloff, Richard M.
Format	Book
Publication Info	Mahwah, N.J. : Lawrence Erlbaum Associates, 2001.
Description	ix, 159 pages : illustrations ; 24 cm.
Subjects	Safe sex in AIDS prevention. AIDS (Disease)--Prevention. --Social aspects. Health behavior. Persuasion (Psychology)

Series	Lea's communication series LEA's communication series. ^A331122
Contents	Preface -- 1. Introduction -- 2. Cognitive foundations of AIDS prevention behavior -- 3. Social psychological and communication perspectives on unsafe sex -- 4. Culture, poverty, and AIDS -- 5. Applying persuasion theories to AIDS prevention -- 6. AIDS prevention campaigns -- 7. AIDS stigma and persuasion -- References -- Author index -- Subject index.
Bibliography note	Includes bibliographical references (p. 135-150) and indexes.
LCCN	00058759
ISBN	0805833803 (cloth)
ISBN	0805833811 (pbk.)

Persuading people to have safer sex : applications of social science to the AIDS crisis / Richard M. Perloff.

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