Competitor targeting : winning the battle for market and customer share / Ian Gordon.

Author/creator Gordon, Ian
Format Book
Publication InfoEtobicoke, Ont. : J. Wiley & Sons, 2002.
Descriptionxxiv, 381 pages : illustrations ; 24 cm
Supplemental ContentTable of contents
Subjects

Portion of title Winning the battle for market and customer share.
Bibliography noteIncludes bibliographical references and index.
LCCN 2002278953
ISBN0471644102