/LC.GIF&client=easterncarolinaedu)
The ultimate CRM handbook : strategies and concepts for building enduring customer loyalty and profitability / John G. Freeland, editor.
| Other author | Freeland, John G. |
| Format | Book |
| Publication Info | New York, N.Y. : McGraw-Hill, ©2003. |
| Description | viii, 353 pages : illustrations ; 24 cm |
| Supplemental Content | Publisher description |
| Subjects |
| Portion of title | CRM handbook |
| Bibliography note | Includes bibliographical references (p. 313-319) and index. |
| LCCN | 2002010873 |
| ISBN | 0071409351 (hardcover : alk. paper) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | HF5415.5 .U45 2003 | ✔ Available | Place Hold |