Tools

LEADER 01345cam 22003854a 4500

001 ocm50802563;

003 OCoLC;

005 20141212173920.0;

008 021010s2003 ilua 001 0 eng ;

010 a| 2002037856;

015 a| GBA3-X6355;

020 a| 0071395210;

035 a| (Sirsi) o50802563;

035 a| (OCoLC)50802563;

042 a| pcc;

049 a| EREE;

050 00 a| HF5415.13b| .H523 2003;

082 00 a| 658.8/022| 21;

100 1 a| Hiebing, Roman G.=| ^A297875;

245 14 a| The successful marketing plan :b| a disciplined and comprehensive approach /c| Roman G. Hiebing, Jr., Scott W. Cooper.;

250 a| Fully Rev. and expanded 3rd ed.;

260 a| New York :b| McGraw-Hill,c| 2003.;

300 a| xxxii, 544 pages :b| illustrations ;c| 28 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

500 a| Includes index.;

650 0 a| Marketingx| Planning.=| ^A253400;

700 1 a| Cooper, Scott W.=| ^A297876;

856 42 3| Publisher descriptionu| http://www.loc.gov/catdir/description/mh031/2002037856.html;

994 a| X0b| ERE;

596 a| 1;

998 a| 946736;

999 a| HF5415.13 .H523 2003w| LCc| 1i| 30372012283724d| 5/6/2009e| 3/21/2007f| 3/27/2009g| 1l| JGESm| JOYNERn| 2p| $37.95r| Ys| Yt| JGESBKu| 2/12/2004x| BOOKz| JSTACKSo| .STAFF. 0;

The successful marketing plan : a disciplined and comprehensive approach / Roman G. Hiebing, Jr., Scott W. Cooper.

Author/creator	Hiebing, Roman G.
Other author	Cooper, Scott W.
Format	Book
Edition	Fully Rev. and expanded 3rd ed.
Publication Info	New York : McGraw-Hill, 2003.
Description	xxxii, 544 pages : illustrations ; 28 cm
Supplemental Content	Publisher description
Subjects	Marketing--Planning.

General note	Includes index.
LCCN	2002037856
ISBN	0071395210

Availability

Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5415.13 .H523 2003	✔ Available	Place Hold

The successful marketing plan : a disciplined and comprehensive approach / Roman G. Hiebing, Jr., Scott W. Cooper.

Click here for more information about this title

Availability