Tools

LEADER 02086cam 22004694a 4500

001 ocm55679144;

003 OCoLC;

005 20141212181201.0;

008 040616s2004 ohua b s001 0 eng ;

010 a| 2004013886;

020 a| 0814209769 (cloth : alk. paper);

020 a| 0814290531 (cd);

035 a| (Sirsi) o55679144;

035 a| (OCoLC)55679144;

040 a| DLCc| DLCd| C#Pd| UtOrBLW;

042 a| pcc;

043 a| n-us---;

049 a| EREE;

050 00 a| HD9995.S24b| K564 2004;

082 00 a| 338.7/6772| 22;

100 1 a| Heinrich, Thomas,d| 1963-=| ^A590572;

245 10 a| Kotex, Kleenex, Huggies :b| Kimberly-Clark and the consumer revolution in American business /c| Thomas Heinrich, Bob Batchelor.;

300 a| xiv, 263 pages :b| illustrations ;c| 24 cm.;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

490 1 a| Historical perspectives on business enterprise;

504 a| Includes bibliographical references (p. 245-249) and index.;

505 0 a| Origins and growth, 1872-1916 -- The rise of consumer nondurables -- The great depression -- In the mainstream : expansion and crisis, 1940s-1971 -- "The diapers that help stop leakage" : the transformation of Kimberly-Clark, 1971-1990 -- Product diversification and corporate strategy.;

610 20 a| Kimberly-Clark Corporationx| History.=| ^A464140;

650 0 a| Sanitary supply industryz| United Statesx| History.=| ^A867253;

650 0 a| Consumer behaviorz| United Statesv| Case studies.=| ^A262351;

700 1 a| Batchelor, Bob.=| ^A521241;

830 0 a| Historical perspectives on business enterprise series.=| ^A278646;

856 41 3| Table of contentsu| http://www.loc.gov/catdir/toc/ecip0418/2004013886.html;

994 a| X0b| ERE;

910 a| PromptCat;

980 a| 2005-01-12b| 48.95d| 0e| 41.12f| 521731;

596 a| 1;

998 a| 986167;

999 a| HD9995.S24 K564 2004w| LCc| 1i| 30372012652332d| 5/6/2009f| 3/21/2009g| 1l| JGESm| JOYNERp| $41.12r| Ys| Yt| JGESBKu| 1/24/2005x| BOOKz| JSTACKSo| .STAFF. 0;

Kotex, Kleenex, Huggies : Kimberly-Clark and the consumer revolution in American business / Thomas Heinrich, Bob Batchelor.

Author/creator	Heinrich, Thomas, 1963-
Other author	Batchelor, Bob.
Format	Book
Publication Info	Columbus : Ohio State University Press, ©2004.
Description	xiv, 263 pages : illustrations ; 24 cm.
Supplemental Content	Table of contents
Subjects	Kimberly-Clark Corporation--History. Sanitary supply industry--United States. --History. Consumer behavior--United States. --Case studies.

Series	Historical perspectives on business enterprise Historical perspectives on business enterprise series. ^A278646
Contents	Origins and growth, 1872-1916 -- The rise of consumer nondurables -- The great depression -- In the mainstream : expansion and crisis, 1940s-1971 -- "The diapers that help stop leakage" : the transformation of Kimberly-Clark, 1971-1990 -- Product diversification and corporate strategy.
Bibliography note	Includes bibliographical references (p. 245-249) and index.
LCCN	2004013886
ISBN	0814209769 (cloth : alk. paper)
ISBN	0814290531 (cd)

Kotex, Kleenex, Huggies : Kimberly-Clark and the consumer revolution in American business / Thomas Heinrich, Bob Batchelor.

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