A short course in international business culture / Charles Mitchell.
| Author/creator | Mitchell, Charles, 1953- |
| Format | Book |
| Publication Info | Novato, CA : World Trade Press, ©2000. |
| Description | vi, 186 pages : illustrations ; 26 cm. |
| Subjects |
| Portion of title | International business culture |
| Series | Short course in international trade series Short course in international trade series. ^A689831 |
| Contents | Understanding cultural differences -- Basic cultural types -- The impact of culture -- The globalization of business -- Customs etiquette and protocol -- Communicating across cultures -- Non-verbal communication -- Written communication -- Cultural landmines for women -- Gift giving -- Humor across cultures -- Cross-cultural meetings -- Cross-cultural negotiations -- Corporate culture -- Corporate ethics -- The cross-cultural team -- Cross-cultural marketing -- Cross-cultural consultants. |
| Bibliography note | Includes bibliographical references (p. 182-185). |
| LCCN | 99032547 |
| ISBN | 1885073542 |