Managing a company in an activist world : the leadership challenge of corporate citizenship / Edmund M. Burke.
| Author/creator | Burke, Edmund M. |
| Format | Book |
| Publication Info | Westport, Conn. : Praeger, 2005. |
| Description | xi, 190 pages ; 25 cm |
| Supplemental Content | Table of contents |
| Subjects |
| Contents | With apologies to James Carvelle-- : "it's the behavior, stupid" -- The case for change -- The faces of activism -- Step one : you start with a vision--a social vision -- Step two : abandon the command and control style of managing external affairs -- Step three : use the CACDIC strategy -- Step four : who are our external stakeholders and what do they value? -- Step five : what are the characteristics of our relationships? -- Preparing managers for the new, new thing -- The stakeholder relations plan -- The site community strategy : a responsibility of the facility manager -- The site community strategy, continued -- The societal strategy--the CEO's reponsibility. |
| Bibliography note | Includes bibliographical references (p. [173]-182) and indexes. |
| LCCN | 2004022588 |
| ISBN | 0275983900 (alk. paper) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | HD60 .B858 2005 | ✔ Available | Place Hold |